Web development at its very basic is the procedure by which a website is created.  With enough experience, you can develop your own site but web development can be overwhelming especially for newbies. Web development tips and tools are available from the internet. Although these tips could be helpful, working experience is required to create a good website. At such a point, you can outsource web development from experienced web developers and web developing companies. Such people usually know the dos and don’ts of the procedure and are bound to create high quality and appealing websites. It is thus imperative to ensure that the web developer you are contracting has enough experience to create a good and appealing website.

Appealing sites have good contrast, font of standard sizes and visible colours. Good contrast is ensured by interchanging colour shades of the background, text and images. For example, if a dark colour is used in the background, a bright colour should be used on the text and images creating a contrast that is visible to all people. When choosing the colours, you should consider colour blind people and people with eye problems who cannot be able to visualize some colours comfortably. Such colours should be avoided at all costs. At the same time, you should minimize the colours that you use on your site as many colours can be annoying and irritating to the viewer’s eyes.

Fonts used in the content of the site should be easily visible. Calligraphic fonts should not be used unless they are very necessary as they not easily visible and may cause reading challenges. Such fonts should not be used unless the site being created dictates so for example sites related to love, valentine and sites that have the target audience as the youth can have calligraphic fonts used. The size of the fonts should be readable. Standard size should be used; not too small and not too big. Colour of the text should be dictated by the colour of the background to maintain the required contrast.

Images and other graphics can be used in site. A single image is said to be worth a thousand words. Images make the site more appealing thereby attracting new users and retaining existing users. However, use of images and other graphics can adversely affect the loading speeds which can discourage users from visiting the site. In such a case, you can consider using revolutionary techniques which reduce the file size of the images and graphics improving loading speeds. Cascading Style Sheets (CSS) is the most commonly used tool to reduce the size of the images, graphics and tables thereby decreasing the bulk of the site improving the loading the site.

The site being created should be compatible with all browsers being used. Different clients use different browsers depending on their preference. In this case, it is important to create a site that can be accessed from all the browsers without a problem. These tips will ensure that you maintain traffic, maintain existing users and get a lot of referrals.